well this is GOOD news… when I was a kid I worked in a grocery store and a clueless lady knocked over the entire Smuckers syrup display that was on a rotating spinner… 200 bottles hit the floor and after cleaning it up [wow, what a gooey mess] i had to throw out my shirt because of stains that would not come out.
Laughable because the fruit creates all of the color that you could hope for ~ of course, I'm sure they load this stuff up with blended flavoring agents in addition to the fruit, but artificial colors aren't needed at all.