Dooging is the refusal or inability to keep it real, to call a spade a spade, etc. See: Broadcastingdoog calling UW basketball getting blown out at home by an Oregon squad that traveled 7 players "a great effort". Doogs will make excuses for everything, denying the reality beating them in the face.
If Oregon had hired DeBoer, for example, imagine the non stop dooging around here about hiring some nobody from the Mountain West. But since the shoe is on the other foot, the forecast completely changes. That's dooging. He's the same coach today he was a month ago, but depending on what color tie he's wearing everything changes. If Oregon hires Aranda(they won't) it will be "lulz, he won 2 games in 2020", but if UW had hired him it would have been a grand slam.
And yes, the doog is as strong here today as it ever was or is on dawgman or bdtw. See: Broadcastingdoog, bill, haie, btp, huskyjw, insincere, greenriver, etc, etc, etc. People who derive their own egos from the rivalry and are unable to accept certain realities without their world crashing down.
It bums me out, because I DO care and have zero shame admitting it. This place used to be where doogs came to get eviscerated, where the shit wasn't tolerated, yet now dooging is mainstream even here. It's why I poast here instead of on the quook sites, because there used to be so many people who appreciated keeping it real. Alas.