bisonduck
New Fish
Guess the “conference people” figured Oregon would always be 1 or 2 so dumping the divisions would guarantee the premier team in the PAC-12 would always be there.
Makes sense.
Their motivation was 100% "We can possibly get a rematch between UCLA and USC and squeeze as much money out of the game as possible"
Even if you're a giant quook you'd still have to admit that getting Utah and Captain Concussion back into the game was a massive backfiring and no one ended up giving a fuck about the game and the subsequent Rose scrimmage.
This is just dumb. The divisional rivalries typically weren't producing great matchups. UW vs Oregon is going to bring a lot more revenue than UA vs UW.