Baldwin played college football at Central Washington University from 1990 to 1993. As a player, Baldwin was a two-time team captain and completed 121-of-197 passes for 1,655 yards and eight touchdowns. His career completion percentage of .614 is a school record...
In 2007, Baldwin returned to Central Washington as the head coach of the Wildcats. In his only season at Central as head coach, Baldwin led Central to a 10–3 record and an appearance in the 2007 NCAA Division II playoffs, where they lost in the quarterfinals to two-time defending Division II National Champion Grand Valley State.
Baldwin’s quarterback in 2007 was Mike Reilly, who was one of 24 national candidates for the Harlon Hill Trophy, given to the top player in NCAA Division II football. In 2007, Central Washington averaged 398.5 yards of total offense per game in 2007, including an average of 263.5 passing. Central averaged 31.4 points per game, including five games with at least 40 points.